There's a wonderful, truly beautiful article in today's Guardian by Tom Hodgkinson on why not to sign up for Facebook. I agreed with nearly every word but especially this sentence. It was almost poetic: We are seeing the commodification of human relationships, the extraction of capitalistic value from friendships . Now then, regular readers will know I'm no fan of Facebook and if you'd like to read it, here's my take on social networking sites: Was it Karl Marx who first coined the phrase commodity fetishism? I think of those two words every time I pass a shop or surf a site selling any kind of add-ons for already blinged-up techy stuff. It’s something I don’t understand and have no desire to buy, but I’m not a complete technophobe. I’m the sort of person who’ll give you a nasty stare if I’m sat next to you on the tube with your swish, bang, swish, swish, bang coming out of your ears and into my space. Did I just say MySpace? Ooh, don’t get me started on social net...