Books by Glenda Young

Wednesday, November 23, 2011

Selling the scent of Christmas

It's coming up to Christmas and the telly ads have started. I have a sort of love/hate relationship with Christmas telly ads. Not the ones for sherry and chocolates, for jumpers and games. It's the ads for perfume and aftershaves I have the problem with. Both sell a hyper-realistic femininity and masculinity that only ever appears in ads for scent, and only ever at Christmas. A flight of stairs and a wind machine are usually involved.

So let's cut the crap and tell it like it is. Perfume and aftershave won't make you  more desirable, even at Christmas. If you're lucky, they might make you smell nice, that's all.

Anyway, while Googling for an image to use on this post, I came across a facebook group I'll blog here too. It's called "Angered by Christmas Perfume Ads" so I guess I'm not the only one who feels this way.

1 comment:

Digger said...

"Perfume and aftershave won't make you more desirable"

Oh. So I may as well stop spraying myself with Lynx in the hope of being seduced by a bunch of gorgeous predatory half-angels?

That's proper burst my bubble, that has.

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